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Categories
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Игри
Saits
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bulevard.bg
Advertising formats
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Promo game, banners, PR campaign
Client - Everet Sofia
Period - April 2012
Campaign goals
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Bruno Banani - Not for Everybody launch campaign
Solution
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Promo game Game targeted to the male audience to choose sexy girls and write comments about them. Over 230 registered users and over 230 postings are competing for the prize for the game duration. Over 9000 votes were collected. The campaign was very well presented with a PR in the whole network of sites of Xenium Media. The client supported the campaign with live showcases in many large offline stores with QR codes leading directly to the game in Bulevard.bg